#1 in Luxury Sales in the State of Hawai’i

The statewide leader in luxury sales, Hawaii Life had the largest share of the high-end market over $3 Million and $10 Million in 2021.  Our market share increases the higher the sale price of the property, which is illustrated by the following charts:

2021 Statewide $3M+ Sales Chart_Hawaii Life

2021 Statewide $10M+ Sales Chart_Hawaii Life

As a founding member and exclusive Hawaii member of Forbes Global Properties, an invitation-only international network of top-tier luxury firms, we would like to share their 2021 Year-End Market Perspectives Report.   This report includes trends and insights into luxury markets worldwide from the perspectives of the network’s member brokerages spanning across 11 countries and 140 locations.

Our successful partnership with Hawaii Life continues to strengthen our service to our clients, and we look forward to a productive year.

Luxury Real Estate Market Update by Sanjay Arora

[The following is an advance copy of an article to be published in the March/April 2022 issue of THE KAHALA NEWS.]

 

Luxury Real Estate Market Update

As many of you probably know, the real estate market has started 2022 right where it left off in 2021, with the “perfect storm” of low inventory, high demand from both local and mainland buyers (thanks to the new normal where “work from anywhere” is the mantra), historically low but-beginning-to-rise mortgage rates spurred by a tightening Fed which is trying to control inflation, and the resulting volatility in the financial markets which had an unprecedented run.  The relative stability of Hawaii real estate is looking quite attractive to many.

However, the velocity of transactions has slowed down in recent months.  Some argue that the market was overheated at unsustainable levels and is due for a correction. Others say it is simply that there is nothing to buy.  As of 2/14/22, in Kahala/Black Point/Diamond Head there are 17 single family homes for sale (currently not in escrow), with more fixer uppers hitting the market after completion of the other fixer upper projects in the neighborhood.  There have been only 10 closed transactions in the past 60 days, as compared to 20 closed transactions in the past 60-120 days.

It is worth pointing out that all of this is taking place without much participation by international buyers, many of whom still face significant restrictions upon their return to their home countries.  Taking Japan as an example, while restrictions are easing after an Omicron-induced tightening, it is likely to take some time for meaningful travel to resume, since less than 10% of the population has received a booster shot (as of 2/14/22).  Beginning in March, Japan plans to shorten the quarantine period for all arrivals, according to a 2/16/22 article in The Japan Times.  The current optimistic hope is that people will be able to travel more freely come summertime.  Fingers firmly crossed that this comes true.

Feb2022 Eblast_Sanjay's photo,info

The Choi Group’s High Sales in 2021

January 1, 2022 marked the 4-year anniversary of The Choi Group’s strategic merger with Hawaii Life, the most productive high-end company in the State of Hawaii.  Hawaii Life has the largest share of the high-end market over $3 Million, and that market share increases the higher the sale price of the property.

Hawaii Life is well known nationwide.  The head of our parent company, Matt Beall, was quoted extensively by Forbes and CNBC about Hawaii’s luxury real estate market activity during the first 3 quarters of 2021 in the following articles:

Forbes.com – January 3, 2022

CNBC.com – December 13, 2021

The CNBC article above includes a reference to Hawaii Life’s review of the luxury market that it dominates: 2021 Q1-Q3 Hawaii Luxury Market Report.  As noted on pages 10 & 11 of this report, Hawaii Life has the largest share of statewide sales over $3 Million at 14.7%, which increases to 24.2% for the market over $10 Million.  The $20.5 Million transaction for musician Carlos Santana in which Hawaii Life represented both sides provides some insight on the strength of our company.  Due to non-disclosure agreements, our firm is not permitted to reveal the details of some of our largest sales, but they are at the very top of the sales pyramid.

On Oahu, two of our agents with The Choi Group with Hawaii Life had the highest sales in 2021 in both the Diamond Head and Portlock neighborhoods, as well as in the Park Lane Ala Moana luxury condominium:

3222 DHd Rd

$10,990,500

Cynthia Nash (RB-17455) represented the Buyer in the highest sale in Diamond Head in 2021.

VIEW DIAMOND HEAD SALES

01. ParkLane#3804

$9,999,999

Julianna Garris (RB-17280) represented the Seller in Park Lane Ala Moana’s highest sale in 2021.

Note: Sale was $1 under $10 Million, which saved the Seller about $14,000 in transfer tax.

VIEW PARK LANE ALA MOANA SALES

01. 445 Portlock Rd

$8,350,000

Julianna & Cynthia represented the Seller in the highest sale in Portlock in 2021.

VIEW PORTLOCK SALES

Our successful partnership with Hawaii Life continues to strengthen our service to our clients, and we look forward to a productive year.